The COSMIC SPACE
CREATIVE DIRECTOR &
PHOTOGRAPHER
BY
MR CD
Editorial Media | Creative Campaigns
| Visual Storytelling
CREATIVE DIRECTOR
PHOTOGRAPHER
My name is Edmond. I’m a Creative Director and Photographer.
I didn’t really come from a traditional creative background. I studied mechanical engineering and got my Bachelor of Science, but during that time I started to realize who I am creatively.
I got into writing, styling, and photography because I just genuinely like bringing ideas to life. I took it upon myself to train myself and keep creating more, because I felt like I had to prove it to myself first.
I started CD Magazine. It’s a creative editorial platform focused on sharing the journeys of Canadian creators so they can actually speak on their story. The idea behind it is “Live Beyond the Label,” because I don’t think anyone should be boxed into one thing. For me, just because I studied mechanical engineering doesn’t mean I can’t push myself to become a creative director.
I started it alone and then slowly built a team. I direct shoots, come up with concepts, and handle the creative direction from start to finish. I also do the photography.
I’ve taken photography classes and creative direction courses to get better, and I’ve done freelance work where I’ve taken ideas from nothing to full execution.
I’m still learning, still growing, and just trying to get better at what I do.
WHO
IS
MR CD?
Hey, I’m Edmond, a Creative Director; you can call me Mr CD. It’s a nickname my friends gave me. Writing about yourself is always a tussle because you have to think of what you should add, what’s relevant, but to be honest, I am sitting down eating this large box of pizza at 3 AM in the morning wondering, who is Edmond. I have no definite answer, but one thing I know: there is no Edmond without dance. My ability to move is the greatest gift I have ever gotten. It has given birth to so many ideas and dreams you could only imagine. Dance is a big part of my world. I used to dance, and I fell in love with choreography and performing as a whole. Then I started writing dance pieces, stories that you can tell through dance. That grew into me writing stories, films, shoot ideas, and the more I dance, I just be getting the craziest out-of-this-world idea.I wanted to do more. I had money constraints where I couldn’t produce as I wanted, because paying a photographer for every idea is not cheap at all, haha. So I saved up for a camera and registered into a photography class where I learned how to shoot, and now I love photographing, coming up with ideas, taking them through the process all the way to the execution,
using my ideas to tell a story, not just through dance or writing, but through editorials and campaigns. Dance and music really started it all. You will always see me with my headphones, walking on the street and just dancing with a big smile, because I’m here in this world to be happy and joyful and I love to create. I see other countries’ creative scenes and noticed Canada doesn’t have one where we can really all come tell our stories and experience high-end editorials. That’s cool, so I started CD Magazine, a creative editorial media platform where I focus on sharing different Canadian creators’ experience and journey, hearing people’s stories, and being able to build a community where I can share it and it benefits other people. It is so nice to me, and I love to do that. I have grown it over the years, where I am now managing a team of 5 people. I have 2 more slices of pizza left, so I guess I should close out.In all, what I am trying to say is I love to create in any form. I am open to learning. These things make me happy, and I love to be happy, so I am not wanting to stop.
Fun fact: I have a degree in Bachelor of Science Mechanical Engineering.
What Sets Us Apart
All About Us
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What I Do
Creative Direction
Photography
Art Direction
Campaign Concepting & Execution
Visual Storytelling
Video Production
Writing
Brand Strategy
Social Media Strategy
Brand Identity
Short-Form Content
AI Creative Development